Digital Marketing Intern

Job Title: Digital Marketing Intern

Department: Marketing & Business Development
Location: Jamshedpur, Jharkhand
Reporting To: Marketing Manager / Head – Business Development

About the Role

Join Special Mineral Specialities Pvt. Ltd. as a Digital Marketing Intern and gain practical exposure to digital marketing strategies within an industrial and B2B business environment.

In this role, you will support the marketing team in strengthening the company’s digital presence, creating engaging content, and assisting in digital campaigns that promote the organization’s products and brand visibility. You will contribute to initiatives across social media, website management, content creation, and digital analytics.

This internship offers an excellent opportunity for students and fresh graduates to understand how digital marketing is used to support business growth, brand positioning, and lead generation in an industrial sector.

Key Responsibilities

• Assist in managing and updating the company’s digital platforms including the website and social media channels.
• Support the creation of digital content such as posts, articles, blogs, and promotional materials.
• Monitor and analyze social media engagement and campaign performance metrics.
• Assist in planning and executing digital marketing campaigns to enhance brand visibility and market reach.
• Conduct market research to identify industry trends, competitor activities, and potential target audiences.
• Coordinate with internal teams to develop marketing materials related to products and services.
• Help maintain a content calendar for social media and marketing initiatives.
• Support SEO and digital visibility initiatives by optimizing content and tracking website performance.
• Assist in preparing marketing reports and analytics summaries.

Required Skills & Competencies

• Good understanding of digital marketing platforms and social media tools.
• Strong written communication and content creation skills.
• Creativity in developing engaging marketing ideas and campaigns.
• Basic knowledge of social media analytics and digital performance metrics.
• Ability to research industry trends and market insights.
• Familiarity with tools such as Canva, Google Analytics, or basic content management systems is an added advantage.
• Strong organizational skills and attention to detail.
• Ability to work collaboratively with marketing and business teams.

Educational Qualification

• Bachelor’s degree in Marketing, Business Administration, Communications, or related fields (BBA / BMS / B.Com / BA)

Experience

• Students or fresh graduates interested in building a career in digital marketing.
• Internship or project exposure in social media management, digital campaigns, or content marketing will be an added advantage.
• Familiarity with digital marketing tools and platforms is preferred but not mandatory.

Why Join Us?

• Gain practical experience in digital marketing: Work on real marketing initiatives within an industrial business environment.
• Develop content and campaign skills: Learn how digital platforms are used to promote products and build brand presence.
• Work with business and marketing teams: Collaborate across departments to understand how marketing supports business growth.
• Build a strong foundation in digital marketing: Develop hands-on experience that can support future careers in marketing, branding, and digital strategy.